{"id":31189,"date":"2023-08-06T19:12:58","date_gmt":"2023-08-06T19:12:58","guid":{"rendered":"https:\/\/apuntmenorca.com\/agenda-menorca\/la-menorquina\/"},"modified":"2023-08-06T20:01:13","modified_gmt":"2023-08-06T20:01:13","slug":"la-menorquina","status":"publish","type":"event","link":"https:\/\/apuntmenorca.com\/ca\/agenda-menorca\/la-menorquina\/","title":{"rendered":"Plaer a La Menorquina des de 1940"},"content":{"rendered":"<p>El <a href=\"https:\/\/apuntmenorca.com\/ca\/espais-culturals\/museu-de-menorca\/\">Museu de Menorca<\/a> ha inaugurat un nou espai expositiu destinat a mostres de petites dimensions. Per a la inauguraci\u00f3 d&#8217;aquest espai s&#8217;ha treballat conjuntament amb l&#8217;empresa La Menorquina, per a presentar<strong> l&#8217;exposici\u00f3 \u00abPlaer a la Menorquina des de 1940\u00bb.<\/strong><\/p>\n<p>Situat a la primera planta del museu, com a avantsala a l&#8217;exposici\u00f3 <a href=\"https:\/\/apuntmenorca.com\/ca\/agenda-menorca\/el-gust-de-menorca\/\">\u00abEl Gust de Menorca\u00bb<\/a>, es troba aquest petit espai destinat a exposicions de tem\u00e0tiques singulars i a la col\u00b7laboraci\u00f3 amb entitats. La present mostra neix, justament, d&#8217;una col\u00b7laboraci\u00f3 amb l&#8217;empresa de gelats La Menorquina i permet aprofundir en aquesta empresa pionera i tan vinculada al <strong>naixement del turisme a l&#8217;illa.<\/strong><\/p>\n<h2>La Menorquina, m\u00e9s de vuitanta anys de tradici\u00f3 gelatera<\/h2>\n<p>La hist\u00f2ria de La Menorquina ha estat lligada a Menorca des dels seus inicis. L&#8217;exposici\u00f3 mostra el recorregut d\u00e8cada a d\u00e8cada de la companyia amb l&#8217;objectiu que menorquins i visitants coneguin m\u00e9s sobre l&#8217;empresa i el seu llegat a l&#8217;illa fins a convertir-se en el <strong>primer fabricant de gelats espanyol de marca pr\u00f2pia.<\/strong> Un emotiu viatge des dels seus or\u00edgens en 1940, quan a Alaior, el fundador de La Menorquina, Fernando Sintes (conegut com \u00abEl Mestre\u00bb) des del seu petit obrador, es va atrevir a crear els <strong>primers gelats artesanals a base de mat\u00e8ries primeres menorquines.<\/strong><\/p>\n<p>A trav\u00e9s de fotografies, cartells antics i tot tipus d&#8217;elements visuals, l&#8217;exposici\u00f3 recorre l&#8217;evoluci\u00f3 de la marca i els seus productes que continuen portant per bandera l&#8217;ADN menorqu\u00ed fins als nostres dies. Per a completar la visita, l&#8217;exposici\u00f3 compta amb un aut\u00e8ntic carret de gelats hist\u00f2ric, que es troba habitualment en la delegaci\u00f3 d&#8217;Alaior, perqu\u00e8 els visitants puguin jugar a convertir-se en venedors de gelats i viatjar a principi del segle XX.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Museu de Menorca ha inaugurat un nou espai expositiu destinat a mostres de petites dimensions. Per a la inauguraci\u00f3 d&#8217;aquest espai s&#8217;ha treballat conjuntament amb l&#8217;empresa La Menorquina, per a presentar l&#8217;exposici\u00f3 \u00abPlaer a la Menorquina des de 1940\u00bb. Situat a la primera planta del museu, com a avantsala a l&#8217;exposici\u00f3 \u00abEl Gust de [&#8230;]\n","protected":false},"author":4,"featured_media":31187,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-31189","event","type-event","status-publish","has-post-thumbnail","hentry","event_tags-museu-de-menorca-ca","municipio-mao","place_category-art"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.1 (Yoast SEO v27.1.1) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Plaer a La Menorquina des de 1940 | Agenda de Menorca | Apunt Menorca<\/title>\n<meta name=\"description\" content=\"El Museu de Menorca ha inaugurat un nou espai expositiu amb una exposici\u00f3 dedicada a l&#039;empresa gelatera La Menorquina\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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